In today’s ever-changing digital landscape, the Chinese market offers massive potential, but it also presents unique challenges. In order...

Up to date figures (2020) about the most profitable market in the world. The Chinese. Quick facts about E-com cross-border purchasing.

It's no secret that influencers are seen as one one of the key players in the digital marketing landscape of our modern times. It's no...

The millennial dress code: Understanding Chinese apparel shopping behaviour's & attitudes : Shopping trends of Chinese millennials

While many articles have been written about cross-cultural misunderstandings and miscommunications between foreigners and Chinese, often tim

If you have been wondering "How on earth can I learn Mandarin and become fluent?" Most people will tell you that to learn Chinese; you need